The customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers? (Choose two.)

Question: The customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers? (Choose two.)

• Allows advertisers to bid only for clicks from a specific group.
• Uses machine learning to set bids, which saves time.
• Guarantees reduced conversion costs for advertisers.
• Is auction-specific to increase the chance for conversion.
• Allows advertisers to serve ads only at specific times.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Certification” page.