Display campaigns use full automation to optimize and automate nearly all aspects of the campaigns. Users only have to provide a few inputs. What can a user input in a Display campaign?

Question: Display campaigns use full automation to optimize and automate nearly all aspects of the campaigns. Users only have to provide a few inputs. What can a user input in a Display campaign?

  • A maximum conversion number
  • Keyword bids and modifiers
  • All channels they wish to target

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Certification” page.

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