Which factors should an advertiser consider when deciding on a bidding strategy?

Question: Which factors should an advertiser consider when deciding on a bidding strategy?

  • Results, targeted locations, and purchase history
  • Customer search history, competition, and conversions
  • Ad schedule and budget

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Certification” page.

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